domingo, octubre 17, 2004

¿Qué es lo bello a inicios del siglo 21?

Umberto Eco escribe en The Guardian y comenta que para un visitante de otro planeta sería difícil saberlo.

"... For their part, the mass media no longer present any unified model, any single ideal of beauty. They can retrieve - even for an advertising campaign destined to last only a week - all the experimental work of the avant garde, and at the same time offer models from the 1920s, 1930s, 1940s and 1950s, even in the outmoded forms of automobiles from the mid-century. The media continue to serve up warmed-over versions of 19th-century iconography - the Junoesque opulence of Mae West and the anorexic charms of the latest fashion models; the dusky beauty of Naomi Campbell and the Nordic beauty of Claudia Schiffer; the grace of traditional tap dancing in A Chorus Line and the chilling futuristic architectures of Blade Runner; the femme fatale of dozens of television shows or advertising campaigns and squeaky clean girls-next-door such as Julia Roberts or Cameron Diaz; Rambo and RuPaul; George Clooney with his short hair and neocyborgs who paint their faces in metallic shades and transform their hair into forests of coloured spikes, or shave their heads.

Our explorer from the future will no longer be able to identify the aesthetic ideal diffused by the media of the 20th century and beyond. He will have to surrender before the orgy of tolerance, the total syncretism and absolute and unstoppable polytheism of beauty."

Así es. Vivimos una era dorada de belleza y de mezclas en la historia humana, donde podemos el mismo día comer sushi y pizza, escuchar a Bach en el radio o bailar salsa en la noche, perfurmarnos con aromas europeos y vestirnos con lana argentina y tomar té de Bangladesh.. Vivimos una era dorada que es mejor aprovechar antes de que desaparezca.

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